If I don’t see dryness do I need Active Hydration Serum?

Skin does not have to be visibly dry to be dehydrated. All skin types (including oily and blemish prone skin) can benefit from hydration. Dry skin is more sensitive, prone to lines and wrinkles, and less receptive to skincare products. With age, skin is no longer capable of maintaining moisture as well as youthful skin, and requires more maintenance. Well-hydrated skin retains a better barrier function and more elasticity to help achieve radiant, youthful-looking skin.