Rodan + Fields Named the #1 Skincare Brand in 2016;° Announces Launch into Australian Market

(function() { 'use strict'; // ============================================ // CONFIGURATION - EDIT THESE VALUES // ============================================ const marketingCards = [ // ============================================ // MARKETING CARDS - EVERGREEN - "Lash Day Offer" // ============================================ { // URLS to match for immediate render urlMatches: ['beauty-enhancements','lash-serum-and-eyebrow-tint'], // PLACEMENT: Choose ONE method (comment out the others) insertAtPosition: 3, // Insert AFTER this position in the grid // insertAfterProductCode: 'HRVRGG01', // Insert AFTER this CAT ID // insertBeforeProductCode: 'HAAGR', // OR insert BEFORE this CAT ID // POSITION: 'Start' or 'End' (if not set, uses insertAtPosition. If insertAtPosition exceeds product count, defaults to 'End') // placement: 'End', // 'Start' or 'End' titleText: 'YOUR LASHES.
BUT BETTER.', bodyText: 'Celebrate National Lash Day with a boost. Get 20% off Lash Boost + a FREE Mini Eye Cream, for a limited time.', ctaText: 'USE CODE LASHDAY', ctaHref: '/shop/r-f-lash-boost/p/ENHLSH01', cardHref: '/shop/r-f-lash-boost/p/ENHLSH01', disclaimerText: '', textShadowEnabled: false, // BACKGROUND: Image URL or null for solid color backgroundImage: 'https://www.rodanandfields.com/en-us/medias/LASH-DAY-marketing-module-horizontal-image.jpg?context=bWFzdGVyfGltYWdlc3wxMTMwOTh8aW1hZ2UvanBlZ3xhRGczTDJneFppOHlPRFExTVRReE1UY3lNakkzTUM5TVFWTklMVVJCV1MxdFlYSnJaWFJwYm1jdGJXOWtkV3hsWDJodmNtbDZiMjUwWVd4ZmFXMWhaMlV1YW5CbnxhNTZkMTEyODgxNzdhM2NkNGQxODNkYmRjNWRkNGUyZDVjYjNmYjRlYWQxZjc0NjRhMGJjMjZjZjI5N2Y2YTI0', backgroundColor: '#FFFFFF', // Used only if backgroundImage is null copyBackgroundColor: '#FFFFFF', splitImageHalf: true, // LAYOUT copyAlign: 'left' }, // ============================================ // MARKETING CARDS - EVERGREEN - "Pure C Promo MC" // ============================================ { // URLS to match for immediate render urlMatches: ['best-sellers','redefine','skin-care-regimens'], // PLACEMENT: Choose ONE method (comment out the others) insertAtPosition: 3, // Insert AFTER this position in the grid // insertAfterProductCode: 'HRVRGG01', // Insert AFTER this CAT ID // insertBeforeProductCode: 'HAAGR', // OR insert BEFORE this CAT ID // POSITION: 'Start' or 'End' (if not set, uses insertAtPosition. If insertAtPosition exceeds product count, defaults to 'End') // placement: 'End', // 'Start' or 'End' titleText: 'LIMITED-TIME: PURE C EXCLUSIVE OFFERS', bodyText: 'Pair with Active Hydration Serum and save $45 or buy Pure C, get a complimentary Hydra Mask ($54 Value)', ctaText: 'Shop Now', ctaHref: '/category/face-serums', cardHref: '/category/face-serums', disclaimerText: 'Valid thru 2/28/26. See Terms & Conditions', textShadowEnabled: false, // BACKGROUND: Image URL or null for solid color backgroundImage: 'https://www.rodanandfields.com/en-us/medias/Pure-C-Promo-Marketing-Module.jpg?context=bWFzdGVyfGltYWdlc3w2NTk0MHxpbWFnZS9qcGVnfGFESXdMMmhoWmk4eU9ETTVOems1TnpjeE9UVTRNaTlRZFhKbExVTXRVSEp2Ylc4dFRXRnlhMlYwYVc1bkxVMXZaSFZzWlM1cWNHY3xhNmFmZWY2YjU3MzM5ZWY2NWNlN2Q5Njk1MWFjYTY1MzE0MWI4NzQ3OWY1YWUyNTM0NDY4YzUwMzcyYzcwY2Mz', backgroundColor: '#FFFFFF', // Used only if backgroundImage is null copyBackgroundColor: '#FFFFFF', splitImageHalf: true, // LAYOUT copyAlign: 'left' }, // ============================================ // MARKETING CARDS - EVERGREEN - "Pure C Evergreen MC" // ============================================ { // URLS to match for immediate render urlMatches: ['face-serums','anti-aging-skin-care'], // PLACEMENT: Choose ONE method (comment out the others) insertAtPosition: 3, // Insert AFTER this position in the grid // insertAfterProductCode: 'HRVRGG01', // Insert AFTER this CAT ID // insertBeforeProductCode: 'HAAGR', // OR insert BEFORE this CAT ID // POSITION: 'Start' or 'End' (if not set, uses insertAtPosition. If insertAtPosition exceeds product count, defaults to 'End') // placement: 'End', // 'Start' or 'End' titleText: 'NEW PURE C SERUM', bodyText: 'Activate your skin’s longevity for firmer, smoother, brighter skin...now and for years to come', ctaText: 'Learn More', ctaHref: '/discover/purec', cardHref: '/discover/purec', disclaimerText: '', textShadowEnabled: false, // BACKGROUND: Image URL or null for solid color backgroundImage: 'https://www.rodanandfields.com/en-us/medias/Pure-C-Evergreen-Marketing-Module.jpg?context=bWFzdGVyfGltYWdlc3w5MjQxOXxpbWFnZS9qcGVnfGFEVXhMMmhoTlM4eU9ETTVOems1TnpRMU56UXpPQzlRZFhKbExVTXRSWFpsY21keVpXVnVMVTFoY210bGRHbHVaeTFOYjJSMWJHVXVhbkJufDNkZTgzNTUzYTFjY2QwMjY2OWVlZjljODYwZmNjYWY5YzRmNGFjNWE2Y2I3YjM4YjczNTdjODhmOTQzZDcwMDY', backgroundColor: '#FFFFFF', // Used only if backgroundImage is null copyBackgroundColor: '#FFFFFF', splitImageHalf: true, // LAYOUT copyAlign: 'left' }, // ============================================ // MARKETING CARDS - EVERGREEN - "Money Back Guarantee" // ============================================ { // URLS to match for immediate render urlMatches: ['exfoliants','eye-creams-and-treatments','neck-and-decollete','reverse','soothe','unblemish'], // PLACEMENT: Choose ONE method (comment out the others) insertAtPosition: 3, // Insert AFTER this position in the grid // insertAfterProductCode: 'HRVRGG01', // Insert AFTER this CAT ID // insertBeforeProductCode: 'HAAGR', // OR insert BEFORE this CAT ID // POSITION: 'Start' or 'End' (if not set, uses insertAtPosition. If insertAtPosition exceeds product count, defaults to 'End') // placement: 'End', // 'Start' or 'End' titleText: 'Love it or get your money back.', bodyText: 'We stand behind our science, formulas + results with a 60-Day Money Back Guarantee.', ctaText: 'Learn More', ctaHref: '/satisfaction-guarantee', cardHref: '/satisfaction-guarantee', disclaimerText: '', textShadowEnabled: false, // BACKGROUND: Image URL or null for solid color backgroundImage: 'https://www.rodanandfields.com/en-us/medias/60-day-Guarantee.jpg?context=bWFzdGVyfGltYWdlc3wyNDc0OTd8aW1hZ2UvanBlZ3xhREppTDJnek1TOHlPRE01TnprNU5qRTBOamN4T0M4Mk1DMWtZWGt0UjNWaGNtRnVkR1ZsTG1wd1p3fDM1ZDU3NGEwZDllNWMxZDUwYzk1NDJhZjMwNGZkM2Y5NGEwMmM3NTQ2MzhjYTI0ZDk2NWQ4ZjJlOTY2NTJmYWE', backgroundColor: '#F5F4F2', // Used only if backgroundImage is null copyBackgroundColor: '#F5F4F2', splitImageHalf: true, // LAYOUT copyAlign: 'left' }, // ============================================ // MARKETING CARDS - EVERGREEN - "#1 Female Dermatologist Founded Skincare Brand" // ============================================= { // URLS to match for immediate render urlMatches: ['acne-pores-blackheads-skin-care','dry-skin-care','skin-care-essentials','face-moisturizers','lip-care-and-color','sensitive-skin-care','sun-protection','toners','uneven-skin-tone-and-dark-marks-skin-care'], // PLACEMENT: Choose ONE method (comment out the others) insertAtPosition: 3, // Insert AFTER this position in the grid // insertAfterProductCode: 'HRVRGG01', // Insert AFTER this CAT ID // insertBeforeProductCode: 'HAAGR', // OR insert BEFORE this CAT ID // POSITION: 'Start' or 'End' (if not set, uses insertAtPosition. If insertAtPosition exceeds product count, defaults to 'End') // placement: 'End', // 'Start' or 'End' titleText: '#1 Female Dermatologist Founded Skincare Brand in the U.S.*', bodyText: '', ctaText: 'Learn More', ctaHref: '/nx/our-story', cardHref: '/nx/our-story', disclaimerText: '*Source Euromonitor Int’l Ltd. 2024; See rodanandfields.com for details.', textShadowEnabled: false, // BACKGROUND: Image URL or null for solid color backgroundImage: 'https://www.rodanandfields.com/en-us/medias/Female-Derm.jpg?context=bWFzdGVyfGltYWdlc3wyNDQ2MTR8aW1hZ2UvanBlZ3xhR1k1TDJnellTOHlPRE01TnprNU5qUXdPRGcyTWk5R1pXMWhiR1V0UkdWeWJTNXFjR2N8NDc0NTdhYzliNzNhMTA3ZGJkYzc5NzVmNjMzNzcyMGUwYzE5OGQzMDk3MDE3ZWRhNTk2NTM3ZjZlZGZhNjdjMQ', backgroundColor: '#F5F4F2', // Used only if backgroundImage is null copyBackgroundColor: '#F5F4F2', splitImageHalf: true, // LAYOUT copyAlign: 'left' }, // ============================================ // MARKETING CARDS - EVERGREEN - "Rodan + Fields is the #1 Premium Lash Serum" // ============================================= { // URLS to match for immediate render urlMatches: [], // PLACEMENT: Choose ONE method (comment out the others) insertAtPosition: 3, // Insert AFTER this position in the grid // insertAfterProductCode: 'HRVRGG01', // Insert AFTER this CAT ID // insertBeforeProductCode: 'HAAGR', // OR insert BEFORE this CAT ID // POSITION: 'Start' or 'End' (if not set, uses insertAtPosition. If insertAtPosition exceeds product count, defaults to 'End') // placement: 'End', // 'Start' or 'End' titleText: 'Rodan + Fields is the #1 Premium Lash Serum Brand in the US in 2024*', bodyText: '', ctaText: '', ctaHref: '', cardHref: '', disclaimerText: '*Source Euromonitor International Limited; Custom research conducted June-Aug 2025, retail value RSP terms; all channels; Lash Serum including Lash Serum products sold as part of Sets and Kits', textShadowEnabled: false, // BACKGROUND: Image URL or null for solid color backgroundImage: 'https://www.rodanandfields.com/en-us/medias/Lash-Boost-MC-Image.jpg?context=bWFzdGVyfGltYWdlc3wyMDE1Mjd8aW1hZ2UvanBlZ3xhRFJsTDJneU1DOHlPRE01TnprNU5UZzRORFUzTkM5TVlYTm9MVUp2YjNOMExVMURMVWx0WVdkbExtcHdad3w2MTVjMTdmN2Q2MDJlYmIzMzhmOWQ2OTg0MmRlNTFiODg5N2Q5OTBhNDFlODQwMmNjODliMzM3Yjk3NGJiNjIz', backgroundColor: '#F5F4F2', // Used only if backgroundImage is null copyBackgroundColor: '#F5F4F2', splitImageHalf: true, // LAYOUT copyAlign: 'left' }, // ============================================ // MARKETING CARDS - EVERGREEN - "Klarna" // ============================================= { // URLS to match for immediate render urlMatches: ['regimen-sets','rf-paired-multi-action-regimens','skin-care-tools-and-accessories'], // PLACEMENT: Choose ONE method (comment out the others) insertAtPosition: 3, // Insert AFTER this position in the grid // insertAfterProductCode: 'HRVRGG01', // Insert AFTER this CAT ID // insertBeforeProductCode: 'HAAGR', // OR insert BEFORE this CAT ID // POSITION: 'Start' or 'End' (if not set, uses insertAtPosition. If insertAtPosition exceeds product count, defaults to 'End') // placement: 'End', // 'Start' or 'End' titleText: 'Buy now. Pay later.', bodyText: 'Select Klarna at checkout to split your purchase into 4 interest-free payments.', ctaText: '', ctaHref: '', cardHref: '', disclaimerText: '', textShadowEnabled: false, // BACKGROUND: Image URL or null for solid color backgroundImage: 'https://www.rodanandfields.com/en-us/medias/Klarna.jpg?context=bWFzdGVyfGltYWdlc3wzMTE3NnxpbWFnZS9qcGVnfGFETmlMMmc1TVM4eU9ETTVOems1T1RFMk1UTTNOQzlMYkdGeWJtRXVhbkJufDUwMzJkNzBjNzRjZmMxYzc2MjE5NWEyNjIwOTJmYzg5ZDE1NjQ1Y2U4MDQ3ZTg2OTI3ZjIxMzE1OGU3OGE2NWI', backgroundColor: '#F5F4F2', // Used only if backgroundImage is null copyBackgroundColor: '#F5F4F2', splitImageHalf: true, // LAYOUT copyAlign: 'left' } ]; // ============================================ // MODULE HTML GENERATOR // ============================================ function generateModuleHTML(cfg) { const alignMap = { left: 'flex-start', center: 'center', right: 'flex-end' }; const safeAlign = ['left','center','right'].includes(cfg.copyAlign) ? cfg.copyAlign : 'center'; const bgStyle = cfg.backgroundImage ? `background: url('${cfg.backgroundImage}') center/cover no-repeat;` : `background: ${cfg.backgroundColor}`; const shadowStyle = cfg.textShadowEnabled ? 'text-shadow: 0 1px 2px rgba(0,0,0,0.6);' : ''; // Split Image Half Layout if (cfg.splitImageHalf) { const splitImageStyle = `${cfg.backgroundImage ? `--split-image-url: url('${cfg.backgroundImage}');` : ''}`; const cardAttr = cfg.cardHref ? `data-card-href="${cfg.cardHref}"` : ''; const cardClass = cfg.cardHref ? ' rf-card-clickable' : ''; return ` `; } // Default horizontal layout const cardAttr = cfg.cardHref ? `data-card-href="${cfg.cardHref}"` : ''; const cardClass = cfg.cardHref ? ' rf-card-clickable' : ''; return ` `; } // PDP detection helper function isPDP() { try { const path = (window.location && window.location.pathname) || ''; // PDP URLs include "/p/" followed by a code return path.includes('/p/'); } catch (e) { return false; } } // Return cards whose urlMatches match a full path segment (not substring) function getActiveCards() { const href = (window.location && window.location.href || '').toLowerCase(); const path = (window.location && window.location.pathname || '').toLowerCase(); const segments = path.split('/').filter(Boolean); // path parts without empty strings const matchesSegment = (needle) => { if (!needle) return false; const n = String(needle).toLowerCase(); // exact segment match, or common category patterns return segments.includes(n) || path.endsWith('/' + n) || path.includes('/shop/' + n + '/') || href.includes('cgid=' + encodeURIComponent(n)); }; return marketingCards.filter(card => Array.isArray(card.urlMatches) && card.urlMatches.some(matchesSegment)); } // ============================================ // PRODUCT DETECTION // ============================================ let injected = false; function filterProductElements(elements) { return elements.filter(el => { const tag = el.tagName ? el.tagName.toLowerCase() : ''; if (tag === 'button' || tag === 'a') return false; const role = (el.getAttribute && el.getAttribute('role')) || ''; if (role === 'button' || role === 'link') return false; if (el.hasAttribute && el.hasAttribute('data-copilot-module')) return false; if (el.closest && el.closest('.add-to-cart, .product-cta, .product-actions, .pdp-add-to-cart, .quickbuy')) return false; return true; }); } function findProducts() { const selectors = [ '[data-product-code]', '[data-product-id]', '.product-item', '.product-card', '.product-tile', '.product', '.js-product', 'article.product', '.product-grid-item', '.product-list-item' ]; for (let selector of selectors) { const elements = document.querySelectorAll(selector); if (elements.length > 0) { console.log(`Found ${elements.length} products using: ${selector}`); return filterProductElements(Array.from(elements)); } } console.warn('No products found'); return []; } function getProductCode(el) { return el.getAttribute('data-product-code') || el.getAttribute('data-product-id') || el.getAttribute('data-sku') || el.querySelector('[data-product-code]')?.getAttribute('data-product-code') || el.querySelector('[data-product-id]')?.getAttribute('data-product-id') || el.querySelector('a[href*="/shop/"]')?.href.split('/p/')[1]?.split('?')[0] || null; } // ============================================ // INJECTION LOGIC // ============================================ function injectModule() { if (injected) return; // Guard: never inject on PDPs if (isPDP()) { console.warn('PDP detected; skipping marketing card injection.'); return; } const cards = getActiveCards(); if (!cards || cards.length === 0) { console.warn('No marketing card configured for this URL'); return; } // Only consider products inside .mdc-layout-grid__inner if present let products = []; const gridInner = document.querySelector('.mdc-layout-grid__inner'); if (gridInner) { // Find all product elements inside the grid products = filterProductElements(Array.from(gridInner.querySelectorAll('[data-product-code], [data-product-id], .product-item, .product-card, .product-tile, .product, .js-product, article.product, .product-grid-item, .product-list-item'))); } else { products = findProducts(); } if (products.length === 0) return; console.log(`${cards.length} marketing card(s) matched this URL`); // Log all found product codes and positions for debugging console.log('Product codes and positions found:'); products.forEach((p, i) => { const pos = p.getAttribute('data-position'); const code = getProductCode(p); console.log(` Index ${i + 1} | Position: ${pos} | Code: ${code || 'N/A'}`); }); // Try to inject each matching card let anyInjected = false; cards.forEach(card => { let placed = false; // Placement logic if (!placed && card.placement) { if (card.placement.toLowerCase() === 'start' && products.length > 0) { console.log('Inserting module at START (before first product)'); insertModule(products[0], 'before', card); placed = true; } else if (card.placement.toLowerCase() === 'end' && products.length > 0) { console.log('Inserting module at END (after last product)'); insertModule(products[products.length - 1], 'after', card); placed = true; } } // Fallbacks: by product code or position if (!placed) { for (let i = 0; i < products.length; i++) { const code = getProductCode(products[i]); if (card.insertAfterProductCode && code === card.insertAfterProductCode) { console.log(`Inserting module AFTER product code: ${code}`); insertModule(products[i], 'after', card); placed = true; break; } if (card.insertBeforeProductCode && code === card.insertBeforeProductCode) { console.log(`Inserting module BEFORE product code: ${code}`); insertModule(products[i], 'before', card); placed = true; break; } } } if (!placed && card.insertAtPosition) { let targetProduct = null; // Try to find by data-position attribute first targetProduct = Array.from(products).find(p => parseInt(p.getAttribute('data-position')) === card.insertAtPosition ); // If not found, fallback to Nth product in the array (1-based) if (!targetProduct && products.length >= card.insertAtPosition) { targetProduct = products[card.insertAtPosition - 1]; } // If still not found, fallback to last product in gridInner if (!targetProduct && products.length > 0) { targetProduct = products[products.length - 1]; } if (targetProduct) { console.log(`Inserting module after product (insertAtPosition=${card.insertAtPosition})`); insertModule(targetProduct, 'after', card); placed = true; } } if (!placed) { console.warn(`Target not found for card. Check insertAfterProductCode, insertBeforeProductCode, or insertAtPosition configuration.`); } else { anyInjected = true; } }); if (anyInjected) { injected = true; // Ensure any end-placed cards are positioned after the latest product set repositionEndCards(); } } function insertModule(target, position, cardConfig) { const wrapper = document.createElement('div'); wrapper.innerHTML = generateModuleHTML(cardConfig).trim(); const base = target.closest && target.closest('[data-product-code], [data-product-id], .product-item, .product-card, .product-tile, .product, .js-product, article.product, .product-grid-item, .product-list-item') || target; const baseTag = (base.tagName || '').toLowerCase(); const safeTag = (baseTag === 'button' || baseTag === 'a') ? 'div' : (baseTag || 'div'); const classList = (base.className || '') .split(/\s+/) .filter(Boolean) .filter(c => !/(^|-)btn($|-)|button|cta|add-to-cart|purchase|subscribe|link/i.test(c)) .join(' '); const container = document.createElement(safeTag); if (classList) container.className = classList; container.setAttribute('data-copilot-module', 'true'); if (cardConfig && cardConfig.placement) { container.setAttribute('data-copilot-placement', String(cardConfig.placement).toLowerCase()); } container.appendChild(wrapper.firstElementChild); if (position === 'after') { base.parentNode.insertBefore(container, base.nextSibling); } else { base.parentNode.insertBefore(container, base); } // Make entire card clickable if data-card-href is present const clickable = container.querySelector('.rf-card-clickable[data-card-href]'); if (clickable) { const href = clickable.getAttribute('data-card-href'); clickable.setAttribute('role', 'link'); clickable.setAttribute('tabindex', '0'); const navigate = () => { try { window.location.assign(href); } catch(e) { window.location.href = href; } }; clickable.addEventListener('click', (e) => { const insideAnchor = e.target.closest('a'); if (insideAnchor) return; // allow inner links like CTA/disclaimer navigate(); }); clickable.addEventListener('keydown', (e) => { if (e.key === 'Enter' || e.key === ' ') { e.preventDefault(); navigate(); } }); } console.log('Marketing module injected successfully!'); } // Reposition any cards configured with placement: 'End' after dynamic loads function repositionEndCards() { const endCards = Array.from(document.querySelectorAll('[data-copilot-module="true"][data-copilot-placement="end"]')); if (endCards.length === 0) return; // Determine current product list inside grid const gridInner = document.querySelector('.mdc-layout-grid__inner'); const productSelector = '[data-product-code], [data-product-id], .product-item, .product-card, .product-tile, .product, .js-product, article.product, .product-grid-item, .product-list-item'; let products = []; if (gridInner) { products = Array.from(gridInner.querySelectorAll(productSelector)); } else { products = Array.from(document.querySelectorAll(productSelector)); } products = products.filter(el => !el.hasAttribute('data-copilot-module')); if (products.length === 0) return; const lastProduct = products[products.length - 1]; endCards.forEach(card => { if (lastProduct.nextSibling !== card) { try { lastProduct.parentNode.insertBefore(card, lastProduct.nextSibling); } catch (e) {} } }); } function isModulePresent() { return document.querySelector('[data-copilot-module="true"]') !== null; } // ============================================ // INITIALIZATION - IMMEDIATE LOAD // ============================================ function init() { injectModule(); // Quick retries for fast page load if (!injected) { setTimeout(injectModule, 100); setTimeout(injectModule, 300); setTimeout(injectModule, 500); setTimeout(injectModule, 1000); } } // Run immediately init(); // Also run on DOMContentLoaded as backup if (document.readyState === 'loading') { document.addEventListener('DOMContentLoaded', init); } // Watch for dynamically loaded products const observer = new MutationObserver(() => { clearTimeout(window.moduleInjectionTimeout); window.moduleInjectionTimeout = setTimeout(() => { if (!isModulePresent()) { injected = false; injectModule(); } repositionEndCards(); }, 120); }); // Start observing immediately const startObserver = () => { const container = document.querySelector('.product-grid, .product-list, .products, main, body'); if (container) { observer.observe(container, { childList: true, subtree: true }); } }; startObserver(); setTimeout(startObserver, 500); })();