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Last Updated August 1, 2026
Purpose and Reach | Information Collected | Consumer Health Data | Cookies and Marketing | Interactive Features of Our Websites | Third Parties | Your Rights Regarding Your personal information | Safeguarding Information | How Long Your personal information Will Be Retained | Changes to This Privacy Policy | Contact Us
We, Rodan & Fields Beauty, LLC, f/k/a Rodan & Fields, LLC, have created this Privacy Policy to help you become familiar with how we collect, use, disclose, share, and protect personal information. We encourage you to read this Policy in its entirety before using https://www.rodanandfields.com/ or any other online service (e.g., website or mobile app) that posts a link to the Policy, opening our emails, or otherwise providing personal information to us.
This Policy applies to personal information collected or processed by us:
If you provide us with the personal information of anyone other than yourself (such as a family member), you are responsible for complying with all applicable privacy and data protection laws prior to providing that information to Rodan + Fields (including obtaining consent, if required).
If you do not agree with how we collect and process your personal information according to this Policy, discontinue use of the Products and Services, and uninstall any downloads and applications.
If you have any questions about this Policy or our privacy practices, please contact us here.
We may process your personal information when you: (1) purchase or use one of our Products or Services, (2) visit our Online Services; (3) submit inquiries to us both online (for example, via email) or offline (for example, by written letters or phone call); (4) sign up for our informational or marketing materials; (5) create a Rodan + Fields account; (6) enroll as a PC Perks or R+F Beauty Rewards member; (7) participate in an offering, event, promotion or referral program; (8) complete an online survey; and/or (9) use our Solution Tool.
We process the following categories of information:
Identity and contact information, such as:
Demographic information, such as:
Video, audio, and recorded information, such as:
Technical information, such as:
Health information, such as:
Commercial and financial information, such as:
Where do we get the data?
Why do we process the data
Who receives the data?
We process your personal information if you are a current Rodan + Fields business partner, employee of a Rodan + Fields business partner, a Brand Consultant, agent or contractor when you: (1) visit our Online Services; (2) submit inquiries to us both online (for example, via email) or offline (for example, by written letters or phone call); (3) sign up for our informational or marketing materials; (4) enroll or renew as a Brand Consultant or CRP subscriber; (5) participate in an offering, promotion or referral program; (6) complete an online survey; and/or (7) use our Solution Tool.
We process the following categories of personal information:
Identity and contact information, such as:
Demographic information, such as:
Technical information, such as:
Commercial and financial information, such as:
Professional and educational information, such as:
Where do we get the data?
Why do we process the data?
Who receives the data?
Our Online Services are intended for adults. Children are not permitted to use our Online Services and we do not knowingly collect personal information from children. We do not have actual knowledge that we sell or share for cross-context behavioral advertising or targeted advertising the personal information of individuals under 16 years of age.
We may de-identify personal information to generate de-identified data (i.e., data for which your individual personal characteristics and information have been removed such that you are not identified or identifiable and the information is no longer considered personal information under applicable privacy and data protection laws. We will not attempt to re-identify you or anyone else from de-identified data, except where permitted by applicable law. If we disclose de-identified data to third parties, we will require that they commit to not attempting to re-identify you or anyone else from the de-identified data, except where permitted by applicable laws.
The law of the state in which you reside or in which your personal information is collected may make specific requirements in connection with personal information that is linked or is reasonably capable of being linked to you and that identifies your past, present, or future physical or mental health status (“Consumer Health Data”). Please note that the collection of consumer health data subject to the Washington State My Health My Data Act (the “MHMDA”) is addressed in the separate Washington Consumer Health Data Privacy Notice below.
To the extent your personal information constitutes “Consumer Health Data,” the categories of Consumer Health Data being collected; the manner in which it will be used; the categories of sources from which it is collected; the categories of third parties and affiliates with whom it is being shared; the purposes of collecting, using and sharing it; and the manner in which it will be processed are all provided in the “Information Collected” section of this Policy. Additional information about Rodan + Fields’ activities can be found in the “Cookies and Marketing” and “Third Parties” sections of this Policy.
To the extent that the state in which you live requires us to provide certain rights to you in connection with your Consumer Health Data, we will provide the following rights to you based on your state’s law:
To exercise any of these rights, follow the procedure explained in the “Your Rights Regarding Your personal information” section of this Policy.
A third party may collect Consumer Health Data over time and across different websites or online services when you use any of our websites or Online Services. For more information, see the “Third Parties” sections of this Policy.
This section (and the Policy more generally) is effective as of the “Last Updated” date above. We will notify you of changes to this section (and the Policy more generally) as described in the “Changes to This Privacy Notice” section.
We use information collected through cookies, pixels, web beacons, or other tracking technologies (“Tracking Technologies”) (directly by us or by third parties that provide adtech and services to us) to make predictions that give us the ability to match your devices. We may then, subject to the limitations otherwise set forth in this Policy and applicable law, display targeted advertisements to you across your devices and different websites and online services (unless you have opted-out for a particular device, account or other identifier as described in the options section below).
We may use the information we collect (alone or in combination with information provided by third parties and service providers) through Tracking Technologies (which may be combined with other personal information such as your e-mail address), and from other sources, to deliver targeted advertising to you when you visit our Online Services or elsewhere. For example, if you are searching our Online Services for information on a particular product, we may use that information to cause an advertisement to appear on other websites you view promoting a product that matches your search.
We also partner with third parties that collect information across various channels, including offline and online, for purposes of delivering advertising that is more relevant to you. Our partners may place or recognize a Tracking Technology placed on your computer, device, or directly in our e-mails/communications, and we may share personal information with them for interest-based advertising purposes. Our partners may use this information to recognize you across different channels and platforms, including but not limited to, computers, mobile devices, and smart TVs, over time for advertising, analytics, attribution, and reporting purposes. Rodan + Fields is not responsible for, and makes no representations regarding, the policies or business practices of any third parties, including, without limitation, analytics service providers and Tracking Technologies associated with the Online Services.
Our use and disclosure to third-party advertising partners of your identifiers, location, address, IP address, and lists of products and services considered or information accessed on our site (which may include health information) in the manner described in this section is considered “selling”, “sharing for cross-context behavioral advertising” and “processing for targeted advertising” in various jurisdictions. If you are located in one of these jurisdictions, you may have the right to opt out of these types of processing activities. See the Notice of Opt-out of Sale or Sharing or Limit the Use of Sensitive Data section below to do so.
For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page by going to http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
Click here to opt out of the sale of personal information and the sharing of personal information for cross-contextual advertising and targeted advertising, and to request that we limit the use of your sensitive personal information under the California Consumer Privacy Act (CCPA).
In general, opt-outs must be performed on each device and browser that you wish to have opted-out. For example, if you have opted out on your computer browser that opt-out will not necessarily be effective on your mobile device. In the event we are performing cross-device matching (as described above), once you have opted out on one device (“Opted-Out Device”), we will not use any new data from the Opted-Out Device to identify you on another device for interest-based advertising purposes and we will not use data from another device for interest-based advertising purposes on the Opted-Out Device. If you submit your opt-out request while logged into your Rodan + Fields account or in connection with another identifier you provide, we will honor your request wherever we detect you are logged into your account or can identify you using that identifier.
You may also use Global Privacy Control (“GPC”), which is an opt-out preference signal and universal opt-out mechanism, to communicate your request to opt out of the sale of personal information and the sharing of personal information for cross-context behavioral advertising and targeted advertising. If we detect that you have activated the GPC signal, we will stop all selling, and all such sharing, as soon as feasible. If you logged into your Rodan + Fields account at the time that we detected your GPC signal, we will honor your opt-out request wherever we detect you are logged into your account. Otherwise, because GPC operates at the browser level, we only honor an opt-out request with respect to personal information associated with that browser. To learn more about GPC, visit https://globalprivacycontrol.org.
To the extent we offer any public or group forums on our Products and Services, such as newsfeeds, blogs, message boards, or similar tools (“Interactive Features”), the posts or comments you make may be public and viewed by others. You should use care before posting information about yourself, including personal information. You acknowledge and understand that you have no expectation of privacy or confidentiality in the content you submit to Interactive Features over the Products and Services. Except when required to do so by applicable law, we assume no obligation to remove personal information you post on our Products and Services, and your disclosure of any personal information through the Interactive Features is at your own risk.
We may combine information we collect, including personal information, with personal information that we may obtain from third parties.
Our Products and Services may contain links to other websites, applications, products, or services that are not owned or operated by Rodan + Fields, such as social media websites and applications like Facebook and Twitter. You should carefully review the privacy policies and practices of other websites, products, and services as we cannot control and are not responsible for privacy policies, notices, or practices of third-party websites, applications, products, and services.
To request access or deletion of personal information, or exercise other rights with respect to your personal information, submit a request at our Consumer Rights Request Portal or, if you prefer, you can call us at 415-273-8000 or email privacy@rodanandfields.com. We will not discriminate against you for exercising any of the rights described above, although we may not be able to continue to provide you Products and Services or it may otherwise affect the way we are able to interact with you.
The exact scope of your rights depend on the state in which you live and may include the following:
You may also use an authorized agent to submit requests on your behalf. Authorized agents may submit such requests by visiting the agent section of our Consumer Rights Request Portal. An authorized agent must have your signed permission to submit a request on your behalf. Before completing requests from authorized agents, we may contact you directly to confirm you’ve given your permission and/or to verify your identity.
We will make reasonable efforts to respond promptly to your requests in accordance with applicable laws. We may, after receiving your request, require additional information from you to honor your request and verify your identity. Upon submitting a request, you will receive an email providing a link where you can authenticate your email address. If authentication is not completed within 7 days, the link may expire and the request may automatically close. You must authenticate your email address within 7 days of receiving the link in order for your request to be processed. Please be aware that we may be unable to afford these rights to you under certain circumstances, such as if we are legally prevented from doing so.
In the event you wish to make a complaint about how we process your personal information, please contact us at privacy@rodanandfields.com and we will handle your request as soon as possible. Even if you make a complaint to us, you may always lodge a complaint with the relevant authority in your location. You may have the right to appeal our decision if we deny your rights request. If we know you have this right, we will provide information about how to appeal our decision when we communicate our decision to you.
When we receive your personal information from our customers and process your personal information on their behalf, we do so at their request and subject to their instructions. We do not have control over our customers’ privacy and security practices and processes. If your personal information has been submitted to us by a Rodan + Fields customer and you wish to exercise any of the above-mentioned rights, please contact the relevant customer directly.
Our Rewards Programs
We may offer discounts or other rewards (“Incentives”) from time-to-time to customers that provide us with Personal Information, such as your name, phone number, email address, IP address and location. You may opt-in to incentives by subscribing to our Perks Program or enrolling in R+F Beauty Rewards other loyalty and Incentive programs we may offer from time-to-time (“Program(s)”). Each Program may have additional terms, available on the Program page, at Program sign-up, or on the Promotional Terms and Conditions page. We measure the value of your personal information collected in Programs by the cost of operating the applicable Program (excluding Incentive costs) and/or the cost of providing the Incentive. We collect only personal information for loyalty programs that we need to operate the program and we do not collect valuable information beyond what we collect to process transactions; therefore we do not receive an independent value from the information we process for loyalty programs. If you do not agree, do not subscribe to the Programs. If you subsequently wish to withdraw from the Programs, the method for doing so will be explained in the Program terms. We do not limit Program participation to consumers that do not exercise their privacy rights. However, a deletion request will only delete Program personal information if you wish to terminate your participation in the Program.
If you subscribe to our Perks Program or enroll in R+F Beauty Rewards, the categories of personal information that will be processed for targeted advertising include your identifiers, location, address, IP address, and lists of products and services considered or information accessed on our site (which may include health information). The categories of third parties that will receive your personal information include our business partners and service providers, and does not include data brokers.
Consistent with applicable laws and requirements, Rodan + Fields has put in place physical, technical, and administrative safeguards designed to protect personal information from loss, misuse, alteration, theft, unauthorized access, and unauthorized disclosure consistent with legal obligations and industry practices. However, as is the case with all websites, applications, products, and services, we unfortunately are not able to guarantee security for data collected through our Products and Services. In addition, it is your responsibility to safeguard any passwords, ID numbers, or similar individual information associated with your use of the Products and Services.
We generally retain personal information for as long as needed for the specific business purpose or purposes for which it was collected or obtained, and as outlined in this Policy. In some cases, we may be required to retain personal information for a longer period of time by law or for other necessary business purposes. The criteria used to determine our retention periods include: (i) the length of time we have an ongoing relationship with you; (ii) whether there is a legal obligation to which we are subject that affects the personal information; and (iii) whether retention is determined to be necessary or advisable for Rodan + Fields due to applicable statutes of limitations, litigation, or other legal or regulatory obligations. Rodan + Fields takes reasonable steps to dispose of personal information upon the expiration of retention periods taking into consideration these litigation, legal, or regulatory obligations.
We reserve the right to change this Policy from time to time. The changes will apply prospectively, not retrospectively. We will alert you when changes have been made by indicating the date this Policy was last updated as the date the Policy became effective or as otherwise may be required by law. It is recommended that you periodically revisit this Policy to learn of any changes. To the extent allowed by applicable law, your continued use of the Products and Services after we post any revisions to this Policy constitutes your acceptance of the revised terms and conditions as to such continued use.
If you have questions or comments about this Policy or about how your personal information is processed, please contact us by one of the methods below:
Email: privacy@rodanandfields.com
Webform: Consumer Rights Request Portal
Phone: 415-273-8000 (for Rodan + Fields Support) and 1-877-915-7167 (to submit a Consumer Rights Request)
We will make reasonable efforts to respond promptly to your requests in accordance with applicable laws. Please note that email communications will not necessarily be secure; accordingly, you should not include credit card information or other sensitive information in your email correspondence with us. Note that your request to exercise your privacy rights should be done through the Consumer Rights Request Portal or 1-877-915-7167.
This Washington Consumer Health Data Privacy Notice ("Notice") applies to “Consumer Health Data” subject to the Washington State My Health My Data Act ("MHMDA") that Rodan & Fields Beauty, LLC, f/k/a Rodan & Fields, LLC, including all its subsidiaries and affiliates ("Rodan + Fields," "we," "our," and "us") collects as a regulated entity under MHMDA. This Notice is provided for residents of the State of Washington (“Washington”) and consumers whose health data is collected in Washington in accordance with MHMDA, and supplements Rodan + Fields’ Privacy Policy, which provides further information regarding how Rodan + Fields collects, uses, and discloses your data under applicable data protection laws. Consistent with the MHMDA, we use the term “Consumer Health Data” to mean personal information that is linked or reasonably linkable to a consumer and that identifies the consumer's past, present, or future physical or mental health status.
This Notice sets out how we at Rodan + Fields (including all its subsidiaries and affiliates, Rodan + Fields platforms, applications, services, and Rodan + Fields branded products) use and disclose your Consumer Health Data that we collect from or about you as:
Before submitting your Consumer Health Data to us, please review this Notice carefully. Rodan + Fields may supplement this Notice depending on which products or services you use.
In this Notice, we explain:
The Consumer Health Data we collect, use, and share may include:
You can choose not to give us Consumer Health Data when we ask you for it. If you decide not to give us your Consumer Health Data, it may restrict our relationship with you. For example, we may not be able to provide you with the services that you have requested.
In addition to Consumer Health Data, we also collect and share your personal information in accordance with our Privacy Policy.
We use your Consumer Health Data for the purposes we have described below in this Notice, or for purposes that are reasonably compatible to the ones described.
We will use your Consumer Health Data to manage our relationship with you that you have requested from us, including:
We will use your Consumer Health Data to manage and improve our processes and our business operations, including:
We will use your Consumer Health Data to comply with our legal and regulatory obligations, including:
Directly from you when you:
From other sources:
If you connect your social media account to our websites, or apps, you will share certain Consumer Health Data from your social media account with us. This may include your name, email address, photo, list of social media contacts, and any other information you make accessible to us when you connect your social media account to our websites, or apps.
We also combine information about you from various sources, including the information you provide to us and Consumer Health Data, which is collected during your relationship with us.
We share your Consumer Health Data on a need-to-know basis, and to the extent necessary to follow laws and regulations, and in the context of managing our relationship with you. In some instances, we may need your consent prior to sharing your Consumer Health Data.
We share your Consumer Health Data only with teams in our Rodan + Fields companies and affiliates or specialized third party service providers who need to see it to do their jobs.
We will also share your Consumer Health Data with other entities, for example:
As a Washington resident, you have the following rights with respect to the Consumer Health Data we process about you:
Washington residents may exercise the above rights by contacting us via our Consumer Rights Request Portal or by calling us at 1-877-915-7167.
Where we have relied upon your permission to collect, share, or sell your Consumer Health Data, and you later withdraw that permission, we may not be able to complete some of the activities described in How do we use your Consumer Health Data. If you would like to withdraw your consent to collect or share your Consumer Health Data automatically collected online through cookies and other tracking technologies, you may do one of the following:
If you choose to exercise any of these rights, Rodan + Fields will not discriminate against you in any way. If you exercise certain rights, understand that you may be unable to use or access certain features of our website or our products or services.
For your protection, and to protect the privacy of others, we may need to verify your identity before completing what you have asked us to do. We will take steps to verify your identity before completing your rights request. Upon submitting a request, you may receive an email providing a link where you can authenticate your email address. If authentication is not completed within 7 days, the link may expire and the request may automatically close. You must authenticate your email address within 7 days of receiving the link in order for your request to be processed. We may also ask you to provide additional information, such as your name, home address, and email address. Depending on the nature of your request and our relationship with you, we may request different or additional information, including a signed declaration that you are who you claim to be. We cannot respond to your request or provide you with Consumer Health Data if we cannot verify your identity or authority to make the request and confirm that the Consumer Health Data relates to you. We will only use Consumer Health Data collected in connection with a verifiable consumer request to verify the requestor's identity or authority to make the request.
You may use an authorized agent to submit a request on your behalf. Your authorized agent must submit a request via our Consumer Rights Request Portal and indicate that they are submitting the request as an agent. We may require the agent to provide proof that you gave signed permission to submit the request and may also require to you to confirm with us that you provided the agent permission to submit the request or to verify your own identity directly with us.
You may have the right to appeal our decision if we deny your rights request. To submit an appeal, contact us via our Consumer Rights Request Portal or by calling us at 1-877-915-7167.
From time to time, we will update this Notice. Any changes become effective when we post the revised Notice on the Rodan + Fields website. This Notice was last updated as of the “Last Updated” date shown above. If changes are significant, we will provide a more prominent notice to let you know what the changes are and we may be required to seek your consent prior to implementing the changes to our collection, sharing, or sale.
If you want to exercise your rights, have any questions about this Notice, need more information or would like to raise a concern, please contact us using one of the methods below.
Online: Use our online Consumer Rights Request Portal
Telephone: 415-273-8000 (for Rodan + Fields Support) and 1-877-915-7167 (to submit a Consumer Rights Request)
Email: privacy@RodanandFields.com